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<h1><span style="color: #ff00bd; font-family: 'Arial Black',Gadget,sans-serif;">Surveys Workshop: The Basics of surveys and how to use SurveyMonkey</span></h1> Centralia College<br /> <em>Presented by Mary Ann Medlin and Sue Gallaway<br /> November 18, 2009</em><br /> <br /> <hr /> <br /> <br /> <h2>1) START HERE <div style="text-align: center"><a href="http://www.surveymonkey.com/s.aspx?sm=wVQ9joPXyo14QwtkKfjcCA_3d_3d" target="_blank" rel="nofollow"><img src="/file/view/takesurvey.jpg/103656459/takesurvey.jpg" alt="" title="" /></a></div></h2> <br /> <br /> <h2> </h2> <h2>2) Most people do research this way at first</h2> <br /> <img src="/file/view/research1.jpg/103655677/research1.jpg" alt="Incomplete Research Process" title="Incomplete Research Process" /><br /> <br /> <h2> </h2> <h2>3) But good research involves these steps</h2> <br /> <img src="/file/view/research2.jpg/103654789/research2.jpg" alt="Process of Good Research" title="Process of Good Research" /><br /> <br /> <h1>4) Survey Methods</h1> <br /> Rather than reinvent the wheel, here is some very good basic information on doing surveys.<br /> <a class="wiki_link_ext" href="http://www.ischool.utexas.edu/%7Epalmquis/courses/survey.html" rel="nofollow">http://www.ischool.utexas.edu/~palmquis/courses/survey.html</a><br /> <br /> <h1>5) Sampling and Confidence</h1> <br /> Sample size calculator<br /> <a class="wiki_link_ext" href="http://www.surveysystem.com/sscalc.htm" rel="nofollow">http://www.surveysystem.com/sscalc.htm</a><br /> <br /> How much confidence can you have that your results reflect your target population? For example, the eLearning department recently conducted a satisfaction survey of all students taking eLearning courses. The population is all students taking eLearning courses. We sought a specific sample number (number of survey respondents among all eLearning students) in order to feel that we can draw some actionable conclusions from our survey results.<br /> <br /> <h1><strong><span style="font-family: Arial; font-size: 14pt; line-height: 115%;">6) Advantages of surveys </span></strong></h1> <span style="font-family: Symbol;"> </span><br /> <ul><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Can get information from a large number of respondents.</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Can ask for a wide variety of information.</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Can be standardized in content and administration.</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Can be relatively cheap.</span></li></ul><br /> <br /> <h1><strong><span style="font-family: Arial; font-size: 14pt; line-height: 115%;">7) Disadvantages of surveys </span></strong></h1> <span style="font-family: Symbol;"> </span><br /> <ul><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Depend on motivation, honesty, memory</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">May be difficult to determine validity, especially if open ended</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">May be biased by those who chose to respond</span></li></ul><br /> <br /> <h1><strong><span style="font-family: Arial; font-size: 14pt; line-height: 115%;">8) Ways to improve Response </span></strong></h1> <span style="font-family: Symbol;"> </span><br /> <ul><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Brevity</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Incentives</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Notify in advance</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Personalize appeal</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Anonymity</span></li><li><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size-adjust: none; font-size: 7pt; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;"> </span></span><span style="font-family: Arial;">Legal compulsion</span></li></ul><br /> <br /> <h1><strong><span style="font-family: Arial; font-size: 14pt; line-height: 115%;">9) The American Statistical Association’s Privacy and Confidentiality Website </span></strong></h1> <a class="wiki_link_ext" href="http://www.amstat.org/committees/pc/index.html" rel="nofollow">http://www.amstat.org/committees/pc/index.html</a><br /> <img src="/i/anchor.gif" class="WikiAnchor" alt="Anchor" id="wikitext@@anchor@@Informed_consent" title="Anchor: Informed_consent"/><br /> <span style="font-family: Times New Roman;">"...[I]nformed consent refers to a person's agreement to allow personal data to be provided for research and statistical purposes. Agreement is based on full exposure of the facts the person needs to make the decision intelligently, including any risks involved and alternatives to providing the data. . . . Informed consent describes a condition appropriate only when data providers have a clear choice. They must not be, nor perceive themselves to be, subject to penalties for failure to provide the data sought." Report of the Committee on National Statistics' Panel on Confidentiality and Data Access, Duncan et al., 1993. <span style="color: blue;"><a class="wiki_link_ext" href="http://www.nap.edu/catalog/2122.html" rel="nofollow">Private Lives and Public Policies</a></span>, Washington, DC: National Academy Press, p. 23. Also, see </span><span style="color: blue;"><a class="wiki_link_ext" href="http://www.amstat.org/committees/pc/keyterms.html#notification" rel="nofollow">notification</a></span><span style="font-family: Times New Roman;">.<br /> For details on informed consent for Federally supported or regulated research, the Committee recommends </span><span style="color: blue;"><a class="wiki_link_ext" href="http://www.hhs.gov/ohrp/humansubjects/guidance/45cfr46.htm" rel="nofollow">The Common Rule - Protection of Human Subjects</a></span><span style="font-family: Times New Roman;">. </span><br /> <br /> <span style="color: windowtext;"><a class="wiki_link_ext" href="http://www.amstat.org/committees/pc/ethics.html" rel="nofollow">Human Subjects Protection, Ethical Research, and IRBs</a></span><br /> <br /> <h1><span style="color: windowtext;">10) Using SurveyMonkey</span></h1> <br /> SurveyMonkey is an online survey creation tool that is fairly easy to use and has an intuitive interface.<br /> <br /> Centralia College has used SurveyMonkey in a few ways:<br /> <ul><li>eLearning Satisfaction Survey</li><li>Sustainability survey</li><li>Assessment of learning outcomes</li><li>Planning for workshops</li><li>Getting feedback for workshops</li><li>Data collection tool for paper-based surveys</li></ul><br /> For today's workshop, you will be going to Surveymonkey.com and creating an account. This link opens in a new window: <a class="wiki_link_ext" href="http://www.surveymonkey.com/" rel="nofollow" target="_blank">http://www.surveymonkey.com/</a><br /> <br /> Together, let's go through the following functions:<br /> <br /> <ol><li>Create an account (we will go over the information about the institutional account at the end of the workshop)</li><li>Create a survey</li><li>Collect responses <a class="wiki_link_ext" href="http://www.surveymonkey.com/s.aspx?sm=hmubLmidg_2bERtTmldH77mA_3d_3d" rel="nofollow">http://www.surveymonkey.com/s.aspx?sm=hmubLmidg_2bERtTmldH77mA_3d_3d</a></li><li>Analyze results</li><li>Filter responses</li><li>Download responses</li><li>Manage surveys</li></ol><br /> <h3><span style="color: #ff00bd;">SurveyMonkey Tutorial Videos: </span><a class="wiki_link_ext" href="http://www.surveymonkey.com/Home_Videos.aspx" rel="nofollow">http://www.surveymonkey.com/Home_Videos.aspx</a></h3> <h3><span style="color: #ff00c6;">SurveyMonkey Account Details: </span><a class="wiki_link_ext" href="http://www.surveymonkey.com/Home_Pricing.aspx" rel="nofollow">http://www.surveymonkey.com/Home_Pricing.aspx</a></h3> <br /> Please contact Sue Gallaway regarding access information for the professional account.<br /> <br /> <h1><span style="color: windowtext;"> </span></h1> <h1>11) Thank you!</h1> <br /> We value your input because we would like to offer this workshop again at a later time.<br /> <br /> This survey is anonymous and takes less than 1 minute.<br /> <br /> <a class="wiki_link_ext" href="http://www.surveymonkey.com/s.aspx?sm=9NUfYgMqgyXLnXgbr2_2bM3A_3d_3d" rel="nofollow">http://www.surveymonkey.com/s.aspx?sm=9NUfYgMqgyXLnXgbr2_2bM3A_3d_3d</a>
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